Veterans Farms

I’ve collaborated with brand strategist Mary Olson for close to 15 years, currently through our shared company Brand Intelligence. Together we’ve worked for global corporations, government agencies, small business owners, and fintech startups, analyzing their existing brands, developing new brand strategies, writing video, social media and web content, and designing websites, logos, annual reports, and other collateral.

We recently produced a simple landing page for Veterans Farms, a Minnesota-based organization that seeks to bring veterans and aspiring farmers together with access to land and a regenerative farming model. Their work addresses:

Re-localization: Communities are facing an economic disaster, and they need locally-owned sustainable businesses, jobs, and local food growing. Many communities have failing public golf courses and other farmable lands. 

Land Access: Aspiring food farmers need access to land. There is no systematic access to farmland in the country and land seekers want this problem solved.

Veterans Into Farming: Veterans are attracted to farming, being with animals, regenerating the soil, growing healthy food, and serving their communities. Half of the new farmer vets are female.

Additional work with Mary Olson can be found at our Brand Intelligence website.

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The City College of New York